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Inneractive Ads - has anyone tried it?
Started by Naomi Dec 05 2011 03:23 AM

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#1

Naomi

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I just noticed that Inneractive Ads is available just like InMobi Ads. I'm not sure when it became available, but I'm wondering if anyone has tried it. How does it compare to InMobi Ads? Also, I'm wondering if it's a good idea to use both -- or should I stick with one or the other?

I've included codes for InMobi Ads to my game a long while back to test it (and commented out while I'm further developing the game), but now I really need to finalize and integrate ads feature fully.

I'd so appreciate hearing about anyone and everyone's experience with Inneractive Ads.

Naomi
uid: 67217 topic_id: 18652 reply_id: 318652


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#2

Naomi

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I just noticed that Inneractive Ads is available just like InMobi Ads. I'm not sure when it became available, but I'm wondering if anyone has tried it. How does it compare to InMobi Ads? Also, I'm wondering if it's a good idea to use both -- or should I stick with one or the other?

I've included codes for InMobi Ads to my game a long while back to test it (and commented out while I'm further developing the game), but now I really need to finalize and integrate ads feature fully.

I'd so appreciate hearing about anyone and everyone's experience with Inneractive Ads.

Naomi
uid: 67217 topic_id: 18652 reply_id: 318652


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#3

Omnigeek Media

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Its currently only open to Pro developers. Us indie folks have to wait.
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#4

Naomi

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Hey, Rob, thanks for letting me know. I wonder why it's not open to Indie developers yet.

Naomi
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#5

team1

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I have been watching this as well for our app. I decided to go ahead and sacrifice our app and give it a try.

So i just swapped out my inMobi code for the app for the New Inneractive Code. (I literally got signed up for ...15 mins ago)

I built the app again and deployed the update to the store... and it... Works

check it out in this app: https://market.android.com/details?id=com.bluefireventures.butterflyadventures

I have had this in the store now for a few days and my fill rate through inmobi (For Android only) has been less then 10%.

I just downloaded the updated version of this app to my Motarola Xoom and am already seeing about a 95% fill rate... within the last 10 mins i have been watching the app.

Time will tell if if hold up this fill rate or if it falls apart. I will keep you posted.
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#6

team1

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I should note some additional implementation notes i am seeing.

i used their example:
ads.init( "inneractive", "******MY App Code*****" )ads.show( "banner", { x=0, y=0, interval=5 } )


and even though i have a interval set at 5 it looks like i am getting a flip every 30 seconds.

Also I don't have control over the black bar that comes with the Ad.

And i don't really have control over what Size of the ad i can expect to get... So my app can't really adjust to the right size banner like i had it doing with InMobi ads.
uid: 88147 topic_id: 18652 reply_id: 71678


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#7

Omnigeek Media

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Naomi, I suspect it was to limit the number of people starting up right away. There has been so much frustration with inMobi that I think there would be a flood of defectors (well there will be) and I'm certain, they want to make sure everything works before the gates open up.

And team1, I work for an online media company and prior to that I worked for an online gaming company and I can tell you I was shocked by 5, 10, and 15 second ad rotations and the fact that inMobi didn't care.

No advertiser is going to pay to only be on your screen for a few seconds. 30 seconds was the minimum rotation time for fixed page ads for our games and we were highly encouraged to be more like 45 seconds.

5-15 seconds eats through their inventory too fast, one of the reasons I believe that fill rates are way too low.
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#8

Naomi

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Hey, @team1, thank you for the info and the update -- and please do update us with how it performs long term. I really appreciate hearing about it.

You noted: And i don't really have control over what Size of the ad i can expect to get... So my app can't really adjust to the right size banner like i had it doing with InMobi ads.

This doesn't sound too good. To me, this would make Inneractive ads only attractive/usable for full screen ads...

Naomi

uid: 67217 topic_id: 18652 reply_id: 71692


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#9

Naomi

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Hey, Rob, thank you for sharing your thoughts. About limiting Inneractive Ads to Pro developers only, it does make sense. It also makes sense about 30 seconds or more for ad display duration.

Naomi
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#10

team1

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I suspect that since they are not talking about it yet that we will have more control over banner sizes in the future. Just a guess.

I will roll another update and reduce my banner interval to 30 seconds. I need to clean up what I rolled out earlier either way. I just knew I could let us see it in action on a live app quickly. That's one thing I do love about the android market.

And have you seen the number of android tablets out this holiday season.... I am not saying they will catch up to I pads anytime soon. But I do think that the android market will get alot better over the next year.
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#11

cbartlett

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I don't think it is limited to pro developers as I'm not one and I've got them working. I just signed up directly through the inneractive website and switched one of my smaller apps to inneractive with a recent daily build. So far so good, it's reporting an ecpm 4 times higher than inmobi for the same app, but I'm not reading too much into this yet as that’s based on less than 100 impressions and it's also reporting i've had clicks in territories where I've not had any impressions, so it can't be 100% accurate.

I should have had a payout from Inmobi that I’ve not yet received, so I’m definitely exploring other options. In an ideal world it would be nice to be able to easily switch between networks without rebuilding the app, so what I’m working on is a script that checks a webpage on my website that will then set the ad network to use on an app by app basis. I've installed this on one app, switching between admob/inmobi and it seems to be working, so I think that might be the way to go.
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#12

Omnigeek Media

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In this thread:

http://developer.anscamobile.com/forum/2011/11/27/inneractive-new-ad-network

The new Ansca COO David Rangle specifically asked that we use the Corona specific signup link and not go directly to Inneractive.

That signup page is currently locked down to Pro subscribers only. Carlos said this is until they work out the problems.

uid: 19626 topic_id: 18652 reply_id: 71877


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#13

cbartlett

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ohhh, however we can't really be expected to read every forum post. Nevermind I've only done one small app. I'll hold off on the rest until it's official.
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#14

team1

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Well i am having strange results with inneractive since i turned it on and used it in my app yesterday.

- I was incorrect on interval not working. it was flipping ads every 5 seconds i was just getting the same ad multiple times in a row.

-though i saw ads on my motorola Xoom last night and had the app open several different times last night.. This morning when i check the dashboard. it says i had a total of 4 ad impressions.

-I am only getting small banners on the motorola xoom though i have space to fit 768x90 banners.

-it appears to center the banner i do get on the screen with no code on my end. however the padding to the left and right of the banner end up Black. not transparent.

-not looking at the dashboard statistics, I am seeing about 95% fill rates on the actual device.

-the dashboard display says i should be seeing data for the 6th. but the plotted dots are for the 5th. (yesterday) and the times seem off if they are from yesterday, since i enabled it around 4:30pm est time... don't see how i could get a dot at 8:00am.

http://www.learninggems.com/sites/default/files/public/images/inneractive.jpg

Inneractive Dashboard

I know this is still being worked on so this is just... fyi what i am seeing.
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#15

Naomi

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Hey, Rob, thank you so much for the link to the thread under What's New. I missed that one, and I realize the reason is because I haven't subscribed to What's New contents. I won't miss anything that show up there now.

Hey, @team1, thank you so much for the detailed report on how it's going. I've posted the link to your post under the announcement thread that Rob provided. I think it might be a good idea to post results there, which I'm sure will help Ansca sort out the final kinks.

Cheers,
Naomi
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#16

KenRogoway

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We gave this a try today, but since you cannot scale your ads there isn't any way to use a banner ad on different devices without it looking horrible.

Am I missing something? Shouldn't we be able to get this as a display object so we can scale it to fit the space we have set aside for ads in our app?
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#17

Naomi

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Hey, Ken, Orly at inneractive is helpful. You might want to contact her about it:

orly [at] inner-active [dot] com

Naomi

Edit: she has introduced herself here:

http://developer.anscamobile.com/forum/2011/11/27/inneractive-new-ad-network#comment-72433
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#18

KenRogoway

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Will do. Thanks!

Naomi,

I got a response from Orly on this issue. She said that their SDK does allow resizing of images, but that Corona doesn't yet support that.

For us this means that until Ansca adds support for scaling the ads we cannot use this new feature.

However, Orly did say that they are working with Ansca to solve it, so hopefully we will see this addressed in an upcoming daily build.
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#19

Naomi

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Hey, Ken, thank you for sharing what Orly said. That is a good news. I was wondering about it too. I'll definitely keep an eye out for the release notes as new daily builds are made available.

Thanks again!
Naomi
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#20

Omnigeek Media

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Ken. Advertising on the Internet is guided by the IAB, the Internet Advertising Bureau. They set the standard ad sizes and as an site (or in our case an app) you do not have the luxury of sizing ads to fit your space. The ad buyers buy specific pixel dimensions and that's the dimension you deliver to your viewers. Mobile might have different rules because screen sizes vary, but . . . if on a website you try to resize someone's 300x250 into a smaller box the advertiser isn't going to be very happy with you.

I'm not familiar with the SDK resizing thing, but from what I can tell, when you add your app to their portal you specify the device, like iPhone or iPad and then you can choose one of three shapes in Corona.

If you say you're an iPad and do a banner, you probably will get a larger file. But if you picked iPhone, you probably going to get the 380x50. Though I did run one of my games with innerative ads in the Xcode simulator and it seemed to scale the ad up in the universal build so it took the same relative space. I'm waiting for a tester with an iPad to get back with me on what she's seeing. The ad on the Xode simulator did not appear to be centered while the iPhone it is.

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#21

Omnigeek Media

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Sorry, meant 320x
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#22

Stephen Lewis

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I'm testing inneractive banner ads on an Iphone4 and iPad2. This is what I'm seeing using Corona 703:

On the iPhone4 it's difficult to tell for sure if the resolution of the ads are for retina or not, but they *appear* to be the correct retina resolution and are scaled properly to fit the screen.

On iPad2 the ads are stretched horizontally to fit the wider screen width, but *aren't* stretched vertically enough to compensate so the effect is the ads look squashed vertically. Additionally, they are definitely low res ads suitable for iPhone 3, and so look extremely blurry. I tried both iPhone and iPad inneractive app IDs and got the same result, but judging from the ads served it looks like inneractive/Corona "knows" this is an iPad even when I specify an iPhone app ID. I don't understand why they would serve low res ads to a known iPad.

I do change the native width and height in my config.lua file depending on which device the app is running on so perhaps what I'm seeing on the iPad is related to that. It would be useful to have a Corona example app with innerative ads working on all supported platforms to test against. Presumably Ansca uses something like that for internal testing.

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#23

Naomi

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Thank you, Rob, for the quick note/update.

Thank you, XenonBL, for sharing your experience. +1 for Ansca to provide us "a Corona example app with inneractive ads working on all supported platforms to test against."

Naomi
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#24

Naomi

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Hey, XenonBl, here's a post about sample inneractive code in the latest build: http://developer.anscamobile.com/forum/2011/11/27/inneractive-new-ad-network#comment-72817

Naomi

Edit: I'm assuming this is available in the latest 704 build. I haven't downloaded it yet though.
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#25

Stephen Lewis

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Thanks for the heads up re: Ansca's included sample inneractive ad code, Naomi. I tested the sample on my iPhone4 and iPad2 (using my own inneractive app IDs) and got similar results as my previous tests.

The ads looked ok on the iPhone4, although I'm pretty sure they are low res iPhone3 style ads scaled up. The are slightly blurry but not horribly so since the screen is small.

On the iPad2 the ads are still low res versions scaled up, so they look very blurry on the larger screen. They are stretched to fit the full width of the screen but the stretch vertical is not enough to compensate so the ads look noticeably squashed.

I assume, since this is vanilla Ansca code, they have tested and are aware of these issues, especially on the iPad. I hope a fix is in the works, or at least some additional controls on the size and stretch of these ad display objects are made available for us to correct the visual glitches.

EDIT:
Building for the Xcode sim shows the same issues with the inneractive ads. No need to have the actual devices to see the problems. Interestingly, the Corona sim does a much better job duplicating all the other elements of that sample app than the Xcode sim does: The background, buttons, and text are all rendered incorrectly on the Xcode sim when compared to a real iPad device. If only the Corona Sim could similarly show the ads!

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